Collection: Jaguar

Jaguar, the iconic British luxury car manufacturer, traces its roots back to 1922 when it was founded as the Swallow Sidecar Company by William Lyons and William Walmsley, originally producing motorcycle sidecars before shifting to automobiles. After World War II, the company rebranded as Jaguar to distance itself from wartime associations and began crafting sleek, performance-driven vehicles that would define British motoring elegance. Through the 1950s and 1960s, Jaguar gained worldwide acclaim with legendary models like the XK120, Mark 2, and especially the E-Type—widely considered one of the most beautiful cars ever made. Jaguar became synonymous with racing pedigree, luxury, and distinctive design. Over the decades, the company changed ownership several times—first merging with British Motor Corporation in 1966, then nationalized in the 1970s, and eventually privatized again in the 1980s. In 1990, Jaguar was acquired by Ford, which helped modernize the brand, and in 2008 it was sold to Tata Motors of India, where it now operates under Jaguar Land Rover. Today, Jaguar continues to evolve, embracing electric performance with models like the all-electric I-PACE while staying true to its legacy of blending refinement, power, and British craftsmanship.